The focus group transcription is now trending in all the corporate and industries. It is employed to enhance the performance of employees and the entire company as well.
Focus group is one separate thing and transcription is other. The two are coupled to transcript the focus group discussions which are further used for records, analysis and improvement. Focus group is heavily done to have discussion over some particular issue of interest which consists of targeted respondents and a moderator. Generally 8 to 10 participants are selected in this case.
While interaction among the group, everyone is encouraged to speak freely and express his views. The respondent is further acknowledged by the moderator and he is given necessary feedback. Such discussions help the companies and industries to improve their services or products in an efficient manner. For the discussion of focus group, transcription is done and the entire discussion is converted into text documents. The focus group transcription helps in medical field for planning, marketing and for evaluation as well.
There are numerous variants in a focus group. Some of them can be listed as:
• Respondent moderator focus group: one or more of respondent are asked to act as a temporary moderator
• Client’s participant focus group: In group discussion client’s representative participant
• Dueling moderator focus group: while discussion two moderate takes opposite sides
• Teleconference focus group: carry out through telephone network
• Online focus group: conducted via the internet
• Mini focus group: minimum 4 to 5 participants are participated
Apart from group discussions, interviews, meetings and seminars are also converted into documents. With proper language and required format, high quality documents can be obtained. However, for a better focus group transcription, moderator plays a very crucial role and he is supposed to keep a few things in mind like:
• Testing of all video or audio equipments is done before the session has started
• Microphones are placed properly
• Check the location which is quiet and use that accordingly
• He should make sure that participants are speaking slowly, clearly but loudly for high quality recording
• Use names of participants for referring so that transcription can be done with ease
• Make sure that mobile phones are switched off
• Make use of digital mediums for recording of sound
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